people analytics

Workforce analytics – sometimes also called “people analytics” – means using data to make workforce and HR decisions, but it’s actually a little more sophisticated than that statement might suggest. Many companies trade in plenty of data, but they don’t necessarily ply that data in smart ways. According to HR researcher Josh Bersin, founder of Bersin by Deloitte, “only 14% [of businesses] have done any significant ‘statistical analysis’ of employee data at all.” That analysis includes things like using statistics to make or back up hiring decisions, linking pay and incentives to production and performance, and more.
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